Powering branded travel experiences for banks and enterprises

SaaSProduct Design
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Client
Flyet

Industry
Travel

Flyet is a white-label SaaS travel platform that empowers banks, fintechs, and enterprise brands to launch their own customized flight and hotel booking apps-fast. With built-in AI personalization, a modular design system, and seamless performance across devices, Flyet helps businesses tap into the travel space without building from the ground up.

We worked with the Flyet team to design an experience that feels intuitive, scalable, and enterprise-ready-while remaining as slick and user-friendly as any consumer travel app.

Micro-animations for a seamless experience

Travel booking can feel overwhelming-so we focused on micro-interactions and smooth transitions to reduce friction at every step. Whether selecting a destination, sorting results, or confirming a booking, each interaction is supported by thoughtful motion design. These subtle animations guide the user, providing clarity, reducing cognitive load, and making the entire process feel effortless.

Immersive seat previews with VR integration

To enhance confidence at the point of booking, we integrated VR-powered seat previews directly into the Flyet experience. Users can virtually explore their selected flight cabin-viewing actual seat layouts, legroom, and surroundings-before confirming their booking.

This not only adds a layer of interactivity, but also bridges the gap between expectation and reality, especially for premium or long-haul travelers. The VR experience is lightweight, browser-based, and compatible across devices.

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AI-powered personalization for smarter travel

Flyet isn’t just a booking engine-it’s a smart assistant. The platform uses AI-powered recommendations based on user preferences, previous bookings, and contextual insights. From suggesting optimal flights to tailoring hotel results, the experience is deeply personalized, helping users make quicker, better travel decisions without the noise.

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A modular, scalable design system

To support multiple brands under one platform, we created a flexible design system built on modular components. Every UI element-from search bars to confirmation cards-is reusable, responsive, and brand-adaptable. This makes it easy for Flyet to scale and onboard new enterprise clients with their own visual identity, while maintaining UX consistency across the board.

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Optimized for all devices

Flyet is designed to work seamlessly across desktop, tablet, and mobile, ensuring a consistent experience no matter the screen size. Responsive design principles are baked into every component, and key interactions are tuned for both mouse and touch. Whether a user is booking on the go or managing itineraries from their desk, the interface adapts with ease.

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Results

The new design helped Flyet position itself as a premium white-label solution for B2B travel platforms. With clear UX patterns, personalized journeys, and strong brand adaptability, the platform appeals to both technical buyers and end users. Post-launch, Flyet saw increased interest from enterprise partners and fintech firms looking to expand into travel without building infrastructure.

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